SEO Shadow is the result of my experience gained in the field of Grey and Black Hat SEO.

Like many people, I started as a strictly White Hat SEO. Through trial and error, I learnt the challenges that come with promoting a website, gaining traffic and converting page views to sales. During my time researching and reading many other SEO blogs, I realized that the best way to stay ahead was to bend the rulebook and manipulate the search engines accordingly.

The margin between White Hat and Black Hat is often much smaller than people would like to assume. The truth is that it’s possible to float between the two, avoid Google’s wrath, and reap some incredible financial rewards. So that’s what we’re going to look at in this blog. We’re also going to address some of the myths and clamp down on the terrible amount of misinformation regarding darker forms of SEO.

If you’re looking for scripts and PHP code, you’ve come to the wrong place. While you may find some script excerpts on these pages, I’d like to keep any influence down to a minimum. SEO requires creative thought, innovation and the ability to think for yourself in a moving market. Unlike a lot of bloggers, I won’t be holding back on the advice that I give you. You can take it as you want, but I’d rather it be put to use as you come up with your own creative schemes. 

SEO Shadow is all about cutting under the radar and enjoying the best of both the White Hat and Black Hat worlds. I hope you manage to put some of our techniques to good use, and I hope you subscribe to stay up to date!

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